Viewpoint / Consumer

Lyft Pioneers the Ridesharing Movement

We first met Logan and John, Lyft co-founders, in August 2011 when we led the Series A financing. Many things were different about the company then – it was called Zimride, the value proposition was that of an electronic billboard for short-term ridesharing, the business model was to offer it as a SaaS service to companies. However, 2 things stood out which remain true of Lyft today – Logan and John shared a vision to make ridesharing mainstream and they were authentic and inspiring storytellers. Through everything that has followed – the pivot to a consumer app, the expansion into 65 cities, the nurturing of the community, the ability to build a differentiated brand in a competitive market, the growth of their world-class team, and their recent round of financing – they have remained true to that vision. We congratulate them on their latest milestone and are proud to champion the team at Lyft.

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